What Are “International English Texts” and How Are They Created?

At iGamingTextLab, we often receive requests to write in “international English”—the kind that’s easily understood worldwide. But achieving this can be challenging without keeping a few key aspects in mind:

1. Use American English as the Base
American spellings and terms seem to be the most universally accepted.

2. Avoid Culture-Specific References
While using American English, steer clear of slang, idioms, or references that may not translate well. Keep the language simple and clear.

3. Focus on Structure
International English favors consistent word order, short sentences, and active voice, and it avoids figurative language. Logical, straightforward expressions work best.

4. Use US Dollars for Currency
This provides a familiar reference point for most readers.

5. Be Neutral on Legal Topics
When discussing legality, responsible gambling, etc., avoid focusing on one country’s rules. Instead, note that different regions have their own regulations.

If you have questions about writing in international English, I’m here to help!

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